ProMax Awards
Okay, maybe you've heard by now. But it's a big deal, and so I'm gonna say it again!
The Fox13 Promotional team, many of which are pictured here, won a HUGE award for this commercial!!!
This 60-second spot was part of our "No Hype Weather Campaign", and one of almost 16,000 entries for a ProMax Award (check it out right here for more info on the organization http://www.promax.tv/awards.asp)
The location of the awards ceremony? New York City.
The emcee? Saturday Night Live's Darrell Hammond.
The purpose? To award the promotional efforts of entertainment marketers, promoters and designers, representing more than 500 television stations and all major broadcast and cable networks from the U. S. as well as more than 3,000 individual members in 70 countries.
The outcome?
(wait for it......)
Your very own Fox13 was the ONLY local news station IN THE NATION to be in the TOP 50!
But wait, there's more.
Your very own Fox13 was the ONLY local news station IN THE TOP TEN!
(hold it....hold it...)
Your very own Fox13 was #3!!!!!!!
# 3, you ask? And you're proud of that?
Well, when you consider that #2 was the "Desperate Housewives" promo with all the apples, and that #1 was a NBC Olympics promo, piece, then, well, yeah. We're proud of that.
But we're really happy that we've been able to get our message across to our friends and neighbors across the Mid-South: that your Fox13 Weather Team will not hype your weather.
And we'd like to thank YOU, Mid-South! You've shown us that you believe by watching!!!! The ratings continue to show that Mid-South viewers are tuning into Fox13 News for their daily info in ever increasing numbers, and we're so glad to have you.
So, huge props to our Promotional Team, and to you, our friends and viewers.
posted by Joey @ 5:48 PM
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